DAZN Ta Nemi Tsohon Kwararren Wasan Caca Alex Gersh a Matsayin CFO Don Hura Fadadawa

Dandali na wasannin nishadi na DAZN ya nuna babban canji zuwa fannonin caca da fasaha ta hanyar nada Alex Gersh a matsayin sabon Babban Jami’in Kuɗi. Gersh, wani kwararre mai ƙwarewa da gogewar shekaru sama da 25, ya shahara saboda zamansa a Sportradar, inda ya tsara yadda kamfanin ya samu damar kasancewa a NASDAQ. Ayyukansa sun kuma haɗa da manyan muƙamai a Betfair da Paddy Power Betfair, wanda hakan ya sa ya zama zaɓi na dabaru ga DAZN yayin da yake neman ƙarin samun kuɗi daga haƙƙoƙin watsa shirye-shiryen wasanni masu yawa ta hanyar haɗa ƙwarewar yin fare.

Nadin yana wani ɓangare na sake gyare-gyaren gudanarwa na ƙungiya a ƙarƙashin Babban Jami’in Rukunin Shay Segev. Darren Waterman, wanda ya yi aiki a matsayin CFO tun 2022 kuma ya jagoranci kamfanin zuwa shekarar da ya samu riba ta farko a 2025, zai koma sabon muƙamin Babban Jami’in Kasuwanci. A wannan muƙamin, Waterman zai mai da hankali kan haɗin gwiwar duniya, harkokin kamfanoni, da ci gaban kasuwanci. Tare da su kuma ya shigo Patrick Delany, tsohon Shugaba na Foxtel Group, wanda ya zama Babban Jami’in Ayyuka. Babban manufar Delany zai zama inganta haɓakar masu biyan kuɗi da samar da kuɗi a duk yankunan ayyuka na DAZN, yana ginawa a kan nasarar da ya samu kwanan nan wajen haɗa Foxtel cikin tsarin DAZN.

Kididdiga da Gaskiya

Canje-canjen jagoranci na zuwa ne bayan wani lokaci na canji ga kamfanin. DAZN ta ba da rahoton kaiwa ga samun riba a 2025, wani muhimmin ci gaba da ya samu tare da samun Rukunin Foxtel na Ostiraliya akan kimanin dala biliyan 2.2. Wannan saye ya riga ya bada riba, inda DAZN Australia yanzu ta isa kashi ɗaya cikin kowane gidan Ostiraliya biyu. Bugu da ƙari, faɗin dandamalin ya bayyana ta Kofin Duniya na FIFA na Club, wanda ya jawo miliyoyin masu kallon duniya.

A 2026, DAZN ta ci gaba da tsarin haɓakar ta. Kamfanin ya sayi ViewLift da EverPass don ƙarfafa tsarin fasaha da sarrafa haƙƙoƙi. Wani babban ginshiƙi na wannan sabon tsarin shine binciken kasuwannin hasashen. A Janairu 2026, DAZN ta haɗa kai da Polymarket don haɗa kwangilolin taron kai tsaye cikin dandamalin ta. Bayan haka sai kuma wata yarjejeniya ta dabaru tare da ADI Predictstreet, abokin haɗin gwiwar kasuwar hasashen hukuma ta farko ta FIFA, don haɓaka ƙwarewar yin fare da aka tsara don masoyan wasanni a duniya.

"DAZN na shiga wani sabon babi mai ban sha'awa na haɓaka mai riba, wanda a lokacin za mu ci gajiyar ci gaban da muka kirkira a kasuwancin. Tsarinmu na wasanni yanzu yana samuwa a kasashe sama da 200, yana haɗa miliyoyin magoya baya a duk duniya zuwa wasannin da suke so ta hanyar ƙwarewa mai zurfi wacce ta wuce watsa shirye-shirye." - Shay Segev, Shugaba na DAZN Group

Bayan Fage

Shigowar Alex Gersh wani mataki ne na tsara don biyan bukatun masu saka hannun jari na tsawon lokaci da kuma samar da kima. Yayin da yake ba da rahoto kai tsaye ga Shay Segev, Gersh zai kula da kasafin kudin da kuma ayyukan kungiyar. Gwanintarsa wajen tsara hadaddun harkokin kasuwancin caca, musamman a lokacin hadewar Betfair da Paddy Power, tana baiwa DAZN kwarewar da ake bukata don bunkasa ayyukan yin fare a wuraren da ake da tsauraran dokoki.

A yankin DACH (Jamus, Austria, da Switzerland), kamfanin ma yana shirye-shiryen canjin shugabanci. Alice Mascia, wadda ta jagoranci sashen na tsawon shekaru hudu, za ta yi murabus a karshen shekara. Felix Krause, wanda ya koma kamfanin kwanan nan, zai yi mataimakin shugaban kamfanin kafin ya zama shugaban yankin a ranar 1 ga Janairu, 2027. Wannan mataki yana tabbatar da kwanciyar hankali a daya daga cikin muhimman kasuwannin Turai na DAZN.

Me yasa yake da mahimmanci ga 'yan wasan Jamus

Ga magoya bayan Jamus, juyawar DAZN zuwa yin fare na nufin hadin gwiwa mai zurfi, amma wanda aka tsaurara ta hanyar Yarjejeniyar Kasashen Duniya kan Caca ta 2021 (GlüStV 2021). GGL (Hukumar Caca ta Jihohi) tana kula da jerin kamfanoni da aka amince da su, kuma duk wani fasalin yin fare da DAZN ta gabatar dole ne ya yi biyayya da dokar Jamus. Wannan ya hada da bin ka’idojin iyakacin €1,000 na ajiya na wata-wata da kuma tsarin sa ido na LUGAS. Gwanintar Gersh da kasuwanni masu tsauraran dokoki za ta zama muhimmiya wajen tabbatar da cewa DAZN ta fadada zuwa kasuwannin hasashen ta sadu da wadannan bukatun na gida ba tare da hadarin rasa lasisin watsa labarai ba.

Abin da ke nufi ga gidajen caca masu lasisin GGL

Masu samar da fare na gargajiya da gidajen caca na kan layi masu lasisin GGL suna fuskantar sabon mai fafatawa mai karfi. Ikon DAZN na siyar da samfuran fare ga miliyoyin magoya bayan wasanni da suke dasu yana ba shi babbar fa’ida. Duk da cewa masu aiki da ba su da lasisi daga kasashen waje kamar Curacao ko Malta ana fitar da su daga kasuwar Jamus, DAZN Bet tana sanya kanta a matsayin madadin da ya dace da dokoki, wanda kuma yake da damar isa ga jama'a da yawa. Fokus din kamfanin kan hadin gwiwar fasaha da kuma biyayya da dokoki na iya kafa sabon tsari kan yadda ake yin fare kan wasanni a Jamus, wanda zai tilasta wa masu fafatawa da ake dasu su kirkiri sabbin abubuwa ko kuma su rasa kasuwarsu.