Girman Better Collective: Arewacin Amurka Ya Hadawo da Haraji a Q2 2026

Kamfanin watsa labarai na duniya Better Collective na ci gaba da tafiya lamba, inda ya samu kyakkyawan kwata na biyu na shekara. A wannan lokacin da ake bayar da rahoto, an samu karin kudin shiga na kaso 9 cikin dari idan aka kwatanta da bara, wanda ya kai kudi Yuro miliyan 89. Wani abu na musamman shi ne riba a Arewacin Amurka, wanda ya samu ingantuwa sosai. Kamfanin, wanda aka sani sosai da abubuwan da suka shafi caca ta wasanni da kuma dandali na affiliate, ya amfana sosai da gasar cin kofin duniya ta FIFA ta 2026, wanda ya jawo sha'awar abokan ciniki. Kudin da aka samu daga ayyuka kafin abubuwa na musamman ya karu da kaso 59 cikin dari zuwa Yuro miliyan 30, wanda ke nuna karfin tattalin arziki don saka hannun jari a nan gaba.

Ci gaban da ake gani yanzu ya nuna cewa dabarun da aka mayar da hankali kan yarjejeniyoyin rabon kudin shiga na dogon lokaci yana biya. Duk da cewa masana'antar a baya ta mayar da hankali kan biyan kuɗin CPA sau ɗaya, Better Collective yanzu tana fifita shigar da kuɗin shiga akai-akai. Kimanin kaso 70 cikin dari na abokan ciniki miliyan 0.373 da suka fara ajiya (NDCs) an samu su ta hanyar waɗannan tsare-tsare. Wannan hanyar tana tabbatar da hanyoyin samun kuɗi masu tsayayye kuma tana rage raunin kamfanin ga sauyin kasuwa na ɗan gajeren lokaci.

Adadi da abubuwan gaskiya

Bincike dalla-dalla kan adadi ya nuna karfin tattalin arziki na kungiyar. EBITDA kafin abubuwa na musamman ya karu da kaso 20 cikin dari zuwa Yuro miliyan 27, wanda ya haifar da ingantacciyar kashi na EBITDA na kaso 30 cikin dari. Wani muhimmin ci gaba shi ne Darajar Ajiya (VoD), wanda ya kai sabon tarihi na Yuro miliyan 836, karin kaso 17 cikin dari idan aka kwatanta da lokaci guda a bara. Sashen tallafi ma ya samu karuwa sosai, inda ya samu karin kaso 39 cikin dari, wanda ya samo asali ne daga ayyukan kasuwanci na samfuran kamar Playmaker HQ da HLTV.

A Arewacin Amurka, wanda yanzu kasuwa ce mafi muhimmanci ga kungiyar, kashi na EBITDA kafin abubuwa na musamman ya karu daga kaso 5 cikin dari a kwatankwacin lokacin da ya gabata zuwa kaso 26 cikin dari. Wannan ci gaba ya samu karuwa daga kasuwannin hasashen da kuma abubuwan da talakawa ke bayarwa. Duk da labarai masu kyau, kamfanin ya fuskanci wasu matsaloli. Sauye-sauyen dokoki a Brazil da kuma karuwar Harajin Wasannin Nesa a Burtaniya sun shafi sakamakon da kimanin Yuro miliyan 2 kowannensu. Duk da haka, karin Yuro miliyan 11 a kudin shiga daga ci gaban da aka samu ya isa ya shawo kan wadannan tasirin.

Tarihin baya

Jesper Søgaard, wanda ya kafa kuma Co-CEO na Better Collective, ya bayyana gamsuwa sosai da aikin da aka yi. Gasar cin kofin duniya ta FIFA ta samar da karin da ake tsammani, kuma kamfanin yanzu yana da matsayi mai kyau don ci gaba da ci gaba mai girma.

"Q2 ya kasance kwata mai karfi ga Better Collective, tare da karuwar kudin shiga na kaso 9% wanda ya zama karuwar kaso 20% a EBITDA kafin abubuwa na musamman zuwa 27 mEUR. Mun samu kwarin gwiwa sosai kan ci gaban da ake samu a Arewacin Amurka, inda karuwar ta samu ta hanyar samun kudin shiga daga yarjejeniyoyin rabon kudin shiga, da kafofin watsa labarai da aka jagoranta da kuma kasuwannin hasashen." - Jesper Søgaard, Co-CEO na Better Collective

Sakamakon haka, kamfanin ya kuma ƙaddamar da dandalin sa na Playbook mai amfani da ilimin wucin gadi a Brazil daidai lokacin gasar cin kofin duniya. Ana samun wannan samfurin ta hanyar tashoshin sada zumunta kamar X, Telegram, da Discord, tare da nufin ci gaba da faɗaɗa ƙasashen waje. Duk da rashin tsayayyar kasuwa, Better Collective na shirin ci gaba da aiki a fannin haɗaka da saye (M&A), tare da sayar da hannun jari na Yuro miliyan 40 a madadin haka. Manufar ta kasance gwajin ma'aunin bashi zuwa EBITDA na kasa da sau uku.

Me yasa yake da mahimmanci ga 'yan wasan Jamus

Ga 'yan wasa a Jamus, kamfanoni kamar Better Collective su ne galibi tushen farko na bayani game da tayin caca na lasisi. Tunda Better Collective na ba da fifiko ga bin ka'idoji, wurarensu yawanci suna tallata masu gudanarwa ne kawai masu rike da izini na hukuma daga Gemeinsame Glücksspielbehörde der Länder (GGL). Ga masu amfani, wannan yana nufin matakin tsaro mai girma, saboda waɗannan gidajen caca dole ne su bi ƙa'idodi masu tsauri na Yarjejeniyar Jiha kan Caca ta 2021 (GlüStV 2021). Wannan ya haɗa da iyakataccen kuɗi na Yuro 1,000 a kowane wata wanda ake lura da shi ta hanyar tsarin LUGAS da iyakataccen fare na Yuro 1 a kowane zagaye don wasannin ramummuka na dijital.

Abokan ciniki na Jamus suna amfana kai tsaye daga tsayayyar tattalin arziki na irin waɗannan manyan kamfanoni, saboda suna iya samar da ingantaccen abun ciki da kuma bayyana. Babban abokin tarayya a bango yana tabbatar da cewa masu samar da dogaro ne kawai ke samun damar samun dama, yana ƙarfafa kariya daga tayin kasuwar baƙar fata ba tare da lasisin GGL ba. Ƙwararrun masana'antu, kamar yadda Better Collective ya misalta, yana haifar da 'yan wasa su sami ƙarin sani game da haƙƙoƙinsu da tsarin tallafi da ake samu kamar OASIS.

Abin da yake nufi ga gidajen caca na GGL

Ga gidajen caca na kan layi na Jamus da ke da lasisin GGL, haɗin gwiwa tare da abokan hulɗa kamar Better Collective yana da mahimmanci. Babban buƙatun kariyar 'yan wasa a Jamus suna buƙatar abokan tallan da suka fahimci rikice-rikicen ƙa'idodi. Tunda Better Collective ke aiki a duniya kuma yana da ƙwarewa tare da ƙa'idodi masu tsauri a Burtaniya ko Amurka, su ne abokin tarayya mai dogaro ga masu lasisi na gida. Haɓakar Abokan Ciniki Masu Sanya Kuɗi (NDCs) yana nuna cewa duk da iyakokin da suka dace a Jamus, har yanzu akwai sha'awa mai girma a cikin caca ta halal, idan kawai tayin yana da ban sha'awa kuma yana da tsaro.