Siyarwar STS: Mateusz Juroszek Yana Ganin Cikin Lokaci Mai Kyau Don Fita Daga Entain

Halin wasannin motsa jiki na duniya yana canzawa, kuma Mateusz Juroszek a halin yanzu yana daya daga cikin manyan mutane da ke tafiyar da wannan canjin. Tsohon Shugaba na jagoran kasuwar Poland STS na tunanin siyar da kasuwancin iyalinsa tare da hade-hade na alfahari da dabarun. Abin da ya fara a 2023 a matsayin cikakken fadadawa zuwa Tsakiya da Gabashin Turai tare da babbar kamfanin Birtaniya Entain yanzu yana komawa ga janyewar da aka sarrafa. Entain, babbar kamfani a bayan samfuran kamar Bwin da Ladbrokes, ta canza fifikonta zuwa rage bashin da kuma saukaka harkokin gudanarwa, ta rasa sha'awar jagorancin yanki kai tsaye a kasuwar CEE.

Ga iyalin Juroszek, lokacin cinikin asali ya kasance babban nasara. A lokacin, STS na da sama da kashi 40% na kasuwar Poland—wani matsayi na rinjaye wanda Juroszek ya lura zai yi wahala a ci gaba a kasuwa mai gasa da ake kara ta hanyar kashe kudi mai tsada daga masu hamayya. Ta hanyar sayarwa a lokacin da ya dace, iyalin sun sami kudin shiga daga matsayinsu na jagoranci yayin da suke rike da hannun jari a hadin gwiwar Entain CEE don amfana daga hadin gwiwar kamfanoni. Juroszek baya ganin janyewar Entain na yanzu a matsayin alamar rauni a cikin ayyuka, amma a maimakon haka a matsayin motsin dabarun daga hedkwatar da ke Landan.

Lambobi da Facts

Girman wannan janyewar yana da mahimmanci. A watan Yunin 2026, Entain ta amince da siyar da kashi 20% na Entain CEE ga abokin tarayyarta EMMA Capital akan kusan Yuro miliyan 425. Wannan farashin ya nuna kimanin Yuro biliyan 2.1 ga dukkan kasuwancin CEE, wanda ke wakiltar ninki sau goma na EBITDA. Iyalin Juroszek har yanzu suna rike da kashi 10% kuma suna kallon canjin iko da nutsuwa ta ƙwararru. Bayan kammala cinikin a karshen 2026, hannun jari na Entain zai ragu daga 67.5% zuwa 47.5%, yayin da EMMA Capital zai karbi ikon sarrafawa.

Ta fuskar kudi, kasuwancin farko—STS a Poland da SuperSport a Croatia—suna aiki sosai. A cikin shekarar kudi ta 2025, dukkan samfuran biyu sun samar da Net Gaming Revenue (NGR) na kusan Yuro miliyan 609, karuwar kashi 7% daga shekara zuwa shekara. EBITDA shima ya karu da kashi 7% zuwa Yuro miliyan 215. Duk da wadannan alkaluma masu karfi, Entain na neman fita gaba daya don rage yawan basussukan kungiyar zuwa kasa da 3x kuma a dawo da jari ga masu hannun jari.

"Siyar da karfin mulki a STS wata babbar ciniki ce ga iyalnmu, yayin da kuma ta baiwa kamfanin damar bunkasa a matsayin wani bangare na babbar kungiya." - Mateusz Juroszek, tsohon Shugaba na STS

Bayanai

Shirin farko shine STS ta zama dandalin sayen karin sassan yankin, tare da tasirin hadin gwiwa sama da Yuro miliyan 11.7. Duk da haka, gaskiyar kamfanoni ta kamata. Entain na fuskantar matsin lamba don tsara fayil dinta da kuma karfafa ma'aunin kuɗinta. A wannan mahallin, siyarwa ga EMMA Capital ta kasance mataki na farko kawai. Yarjejeniyar zabe daban tana tabbatar da cewa cibiyoyin Juroszek sun ba da hakkokinsu na kada kuri'a ga EMMA, wanda ke baiwa kungiyar Czech rinjaye duk da cewa tana da kasa da kashi 50% na hannun jari.

Mateusz Juroszek bai ga dalilin gaggawa ga fita karshe na iyalinsa ba. Ko da yake suna rike da wata damar sayarwa wacce ke basu damar siyar da sauran kashi 10% a cikin sassa uku a cikin shekaru uku masu zuwa, ya jaddada cewa hadin gwiwa da EMMA Capital ya kasance mai girma. Har ilayau ana biyan rabo kuma kimanin kungiyar ya kasance mai karfi ko kuma yana karuwa, iyali na iya zabar lokacin da ya dace don fita karshe. Yana da hoton mai saka jari wanda ya yi nazarinsa kuma yanzu yana aiki ne daga matsayin karfi.

"Muna da hanyar fita gaba daya ta hanyar damar sayarwa, kuma zamu iya amfani da ita wata rana." - Mateusz Juroszek, tsohon Shugaba na STS

Me yasa yake da mahimmanci ga 'yan wasan Jamus

Koda yake STS da SuperSport galibi suna aiki a Poland da Croatia, dabarun Entain na da tasiri kai tsaye ga kasuwar Jamus. A matsayinsa na babban dan wasa tare da lasisi da yawa daga Gemeinsame Glücksspielbehörde der Länder (GGL), motsin Entain yana nuna sake mayar da hankali kan manyan kasuwanni da bin ka'idodi masu tsauri. Kudin da aka samu daga sayar da CEE ana nufin tabbatar da kwanciyar hankalin kudi na dukkan kungiyar, wanda hakan ke tabbatar da ci gaba na dogon lokaci na samfuran da ke da lasisin GGL kamar Bwin a Jamus.

Ga 'yan wasan Jamus, kamfani mai karfi na iyaye yana fassara zuwa tsaron biyan kuɗi da kuma kariya ga 'yan wasa. Wadanda ke wasa da masu ba da lasisi a Jamus suna amfana daga Yarjejeniyar Jiha kan Caca ta 2021 (GlüStV 2021), wacce ke buƙatar iyaka na Yuro 1,000 a kowane wata da kuma iyaka na Yuro 1 a kowace zagaye akan injinan ramummuka. Tsarin sa ido na LUGAS na tsakiya yana tabbatar da cewa an aiwatar da waɗannan iyakoki a duk masu bayarwa. Kamfani mai karfin kudi kamar Entain, yana rage bashinsa ta hanyar rarrabuwar kawuna, yana da yuwuwar aiwatar da wadannan ka'idodi masu tsauri a Jamus ba tare da hadama ba, maimakon dogaro da dabarun kasuwancin da ba a yarda da su ba don cike gibin kasafin kuɗi.

Abin da ke nufi ga gidajen caca masu lasisin GGL

Masu bayar da lasisin GGL suna karkashin bincike sosai. Labarin gyare-gyaren Entain ya aika da wani sako a fili ga masana'antu: inganci da bin ka'idodi a kasuwannin da suka dace suna zama mafi mahimmanci fiye da fadadawa ba tare da iyaka a yankuna masu tasiri ba. Gidajen caca da masu yin littafi masu lasisi dole ne su tabbatar da cewa suna da karfin tattalin arziki yayin da suke aiwatar da matakan kariya masu tsauri ga 'yan wasa. Lokacin da manyan 'yan wasa kamar Entain ke raba sassan CEE don daidaita littafinsu, hakan yana karfafa amincewa ga gidajen caca na doka da ke da lasisin Jamus a cikin kungiyar. An mayar da hankali daga fadadawa kawai zuwa jagorancin kasuwa mai inganci a karkashin kulawar hukumomin Jamus.